OEM · ODM · Private Label · Full Custom

Custom Eyeshadow Palette Maker & Manufacturer for Beauty Brands

Craft Eyeshadow manufactures private label and fully custom eyeshadow for independent beauty brands, wholesalers and cross-border beauty businesses. We develop colors, formulas, textures, pans, palettes and printed packaging through one coordinated production process.

Stock private label from 50 pcs 6 R&D engineers Vegan and cruelty-free Global market support
Since 2014Eyeshadow manufacturing experience
1,316㎡Factory production area
4Production lines
20Production machines
100Factory employees
6R&D engineers
Craft Eyeshadow factory production area
Eyeshadow production, pressing, assembly and packaging are managed within one factory workflow.
Focused Eyeshadow Manufacturing

An Eyeshadow Manufacturer Built Around Custom Projects

Our factory focuses on eyeshadow and eyeshadow palette development. The team supports projects from a low-MOQ private label launch to a fully custom product line with exclusive shades, adjusted formulas, custom pans and branded packaging.

  • Color matching and new shade development across a full color range
  • Formula adjustment for pigmentation, smoothness, adhesion, wear and water resistance
  • Custom matte, shimmer, duochrome, multichrome, metallic and holographic textures
  • Pan, palette, mold, logo, label and outer-box development
  • Project support for startups, independent brands, wholesalers and established beauty companies
  • Confidential handling of brand artwork, product concepts and project information
ISO 22716 ISO 9001 EU CPNP Support UK SCPN Support
Flexible Project Models

Private Label, OEM, ODM and Full Custom Eyeshadow Services

The right production route depends on your launch schedule, budget, quantity and required level of product ownership. We confirm the project model before sampling so that the formula, packaging and MOQ remain practical.

01

Private Label Eyeshadow

Select available shades, stock palettes and stock packaging, then add your logo, label or printed outer box. This is the fastest route for market testing, small launches and product-line expansion.

Private label options
02

OEM Eyeshadow Manufacturing

Provide your product specification, reference sample or approved formula direction. We manufacture the product according to the confirmed texture, shade, pan, packaging and quality requirements.

OEM manufacturing
03

ODM Product Development

Our R&D and production teams help define the shade structure, texture direction, formula performance, palette format and packaging approach for brands that need development support.

ODM development
04

Full Custom Eyeshadow

Develop exclusive colors, formula characteristics, pressed patterns, pan dimensions, palette structures, custom molds, printed packaging and coordinated outer boxes.

Full customization
Clear MOQ Structure

Low MOQ Private Label and Custom Eyeshadow Options

MOQ changes with the amount of development and the packaging structure. Stock components reduce development time and initial investment; exclusive shades, molds and printed packaging require a higher production quantity.

Project Type Typical Scope Best For General MOQ
Stock Private Label Available colors, stock palette and stock packaging with logo, label or outer-box branding New brands, test orders, quick launches and cross-border sellers From 50 pcs
Custom Single Eyeshadow Custom shade direction, texture or single-pan product based on the approved brief Exclusive color launches and focused product collections From 100 pcs
Custom Palette and Packaging Shade arrangement, palette structure, logo printing, labels and customized outer packaging Brands with a defined color story and visual identity Generally from 300 pcs
Custom Mold or Advanced Formula New tooling, non-standard pan format, complex formula changes or exclusive packaging development Established collections and differentiated brand projects Quoted by project
Final MOQ is confirmed after reviewing the quantity, eyeshadow texture, packaging material, printing method and level of formula customization.
R&D and Formula Direction

Formula Development Based on Brand and Market Requirements

Six R&D engineers support shade development, formula adjustment, product testing and sample refinement. The formula is reviewed together with the target finish, packaging format, expected performance and intended sales market.

Vegan and Cruelty-Free Our eyeshadow product direction is vegan and cruelty-free.
Talc Options Projects can be developed with talc or toward a talc-free requirement.
Fragrance Options Fragrance can be included or excluded according to the product brief.
Performance Adjustment Pigmentation, smoothness, creamy pickup, adhesion, wear and water resistance can be evaluated during sampling.
Eyeshadow shade and formula sample selection
Physical samples are used to review color, payoff, texture, surface appearance and compatibility with the selected pan and packaging.
Custom printed eyeshadow palette packaging
Stock packaging supports faster private label projects; custom structures and printing support a more distinctive retail presentation.
Palette, Pan and Packaging Development

Custom Eyeshadow Palette Packaging and Pan Options

We support one-shade products through multi-pan palettes, including standard and non-standard structures. Packaging decisions are reviewed together with the formula because pan depth, magnet type, tray design and shipping protection affect product stability.

  • Paperboard, plastic, acrylic and magnetic eyeshadow palettes
  • Standard rectangular, square and custom-shaped palette structures
  • Custom molds and logo printing for suitable production quantities
  • Paper outer boxes with custom artwork, logo, labels and product information
  • Common pans include 26mm round, 23mm square and 26mm square
  • Aluminum and iron/tin pan options based on the selected palette structure
From Brief to Shipment

Our Eyeshadow Manufacturing Process

Each stage is confirmed before the next stage begins. This reduces color, packaging and quantity errors and gives the factory a clear production reference for bulk manufacturing.

01

Requirements and Quotation

We confirm quantity, texture, packaging, target market, customization level and required delivery schedule.

02

Product Direction

Colors, formula performance, pans, palette structure, printing and outer-box requirements are defined.

03

Sample Development

Stock samples or custom samples are prepared for review of texture, shade, payoff, packaging and logo placement.

04

Final Approval

The approved sample, artwork, shade order, packaging specification, quantity and shipping requirements are recorded.

05

Bulk Production and QC

Powder mixing, color checking, pressing, assembly, printing checks and final product inspection are completed.

06

Packing and Shipment

Carton quantity, shipping marks, documents and transport method are confirmed before dispatch.

Stock SamplePrepared within 3 days
Custom SampleAbout 15–20 days
Bulk ProductionAbout 35–40 days after approval
Express DeliveryAbout 7–15 days
Sea ShippingAbout 1 month
Timing varies with order quantity, packaging production, sample revisions, destination and shipping method. A project-specific schedule is confirmed before production.
Quality Management

Production Control and Global Compliance Support

The factory operates with ISO 22716 and ISO 9001 management systems. Quality control is applied to incoming materials, shade and formula preparation, pressing, assembly, packaging and finished-product release.

Material Review

Raw materials, pigments, pans and packaging components are checked against the approved specification.

Color and Texture Control

Production shades are compared with the approved sample, including pan appearance and physical swatches.

Pressing and Stability

Pressing settings are adjusted to balance pickup, payoff, surface quality and breakage resistance.

Assembly Check

Shade order, pan placement, palette structure, logo direction and outer-box matching are verified.

Final Inspection

Finished products are checked for appearance, packaging condition, quantity and carton preparation.

Notification Support

Documentation support can be provided for EU CPNP and UK SCPN product notification according to the project.

Eyeshadow pressing, palette assembly and production inspection
The approved physical sample, packaging artwork and confirmed shade order remain the reference throughout bulk production.
Prepare an Accurate Quotation

Three Details We Need Before Quoting

Eyeshadow cost changes significantly with the production quantity, packaging material and formula texture. Providing these details at the beginning allows us to recommend a realistic MOQ, sample route and production schedule.

1
QuantityEstimated sample quantity and expected bulk order quantity
2
PackagingStock or custom palette, pan count, material and printing requirements
3
Eyeshadow TextureMatte, shimmer, duochrome, multichrome, metallic or holographic
Project Questions

Frequently Asked Questions

These answers describe the general project structure. Final requirements are confirmed after reviewing your product specification.

What is the MOQ for private label eyeshadow?

When a project uses available colors, stock palette structures and stock packaging, private label orders generally start from 50 pieces. Printing method and packaging availability can affect the final MOQ.

What is the MOQ for a fully custom eyeshadow palette?

Custom single eyeshadow generally starts from 100 pieces. Custom palette structures and packaging generally start from 300 pieces. New molds, non-standard components and complex formula development are quoted separately.

Can I order samples before bulk production?

Yes. Stock samples can generally be prepared within three days. Custom sample development normally takes about 15–20 days, depending on the shade, formula, packaging and number of revisions.

Can you develop custom eyeshadow colors and formulas?

Yes. We support custom colors, texture development and formula adjustment. Reference photos, Pantone references and physical samples can be used, although physical references provide the most reliable color comparison.

Which eyeshadow textures can you manufacture?

We support matte, standard shimmer, duochrome, multichrome, metallic and holographic eyeshadow, as well as single pans and multi-shade palettes.

Are your eyeshadows vegan and cruelty-free?

Our eyeshadow product direction is vegan and cruelty-free. Talc and fragrance can be included or excluded according to the approved formula brief and project requirements.

How long does bulk production take?

After samples, artwork, packaging, quantity and all production details are approved, bulk manufacturing generally takes about 35–40 days. Custom packaging or special materials may change the schedule.

Do you support CPNP and SCPN requirements?

We can support project documentation for EU CPNP and UK SCPN product notification according to the formula, product format and target market. CPNP and SCPN are product notification systems rather than factory certifications.

Start With a Practical Product Brief

Discuss Your Custom Eyeshadow Project

Send the expected quantity, preferred texture, packaging direction, target market and reference images. We will review the suitable private label, OEM, ODM or full custom route before sampling.

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